POD Growth Academy

How to Create a Branded Instagram Feed
for Your Apparel Line

A branded Instagram grid looks intentional. That translates into more follows, higher trust, and more clicks to your store. Mockups give you control over lighting, angles, and color so your feed feels cohesive — no expensive photoshoots needed.

Pick a Visual System

  • Palette: Choose two brand colors and one neutral. Repeat across the grid for recognition.
  • Angles: Front view for clarity, lifestyle for mood. A 3:1 ratio works well.
  • Backgrounds: Stick with one studio look and one lifestyle look to keep variety without clutter.
Women’s white sweatshirt with books - peach studio editorial mockup Women’s cream sweatshirt - neutral peach wall studio mockup Women’s black hoodie street lifestyle mockup

Grid Planning That Works

  1. 9-post cycle: 5 studio, 3 lifestyle, 1 quote or tip. Repeat monthly.
  2. Captions: Hook → benefit → micro story → CTA. Under 120 words for easy reading.
  3. Saveable posts: Mix in sizing guides, care tips, and mockup how-tos twice a week.

Posting Specs

  • Export square 1080×1080. Test portrait 1080×1350 for reach.
  • Use 3 audience hashtags, 3 niche hashtags, and 3 product hashtags.
  • Pin your top converting posts to the top of your grid.

Build a consistent grid today

Mix studio and lifestyle mockups from the same aesthetic for a feed that looks professional and earns clicks.

Get Matching Mockups
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